Hypnosis and the Placebo Effect

So, what is it about the Placebo Effect?

Some people say: “Hypnosis is only a placebo…it’s not real”. I say “Of course!” It’s all about belief. 

Placebo is the gold standard that medications are tested against. Isn’t that interesting? The experimental criterion about “if a chemical is useful or beneficial” is: “does it beat out a sugar pill”? Well, I think that that gives a lot of power to a sugar pill. Or, a lot of power to the belief that the sugar pill has some power to be helpful. And it does!! Sugar pills are incredibly healing….if you believe they are. Pharmacological Medications are incredibly healing…if you believe they are. What is the common denominator? Belief. 

It is truly amazing…A sugar pill that is colored red is more effective. If the red (sugar) pill is more expensive, it works even better. If the sugar pill is in the bottle of a popular, highly advertised medication, it works best!! It’s all about expectation and belief.

How many times have you had a headache, taken a pain reliever, and felt better within a few minutes? The power of belief in action! It actually takes a minimum of 20 minutes for an over-the-counter pain reliever to have any effect. Yet we pop an aspirin, Tylenol, Ibuprofen, or whatever, and we feel better right away. Belief is amazing. In a lot of studies, a sugar pill works as well or better.

The mind is so powerful. What we accept and believe as real…becomes our reality. The old New Age idea that “we create our own reality” is true (although there is nothing “new” about that concept…we have known it for thousands of years). The Secret is simple and basic: “We Become What We Think About”.

My job is to help people take control of how they think, feel and behave. Hypnosis is truly the “Royal Road” to the Unconscious Mind, which drives so much of what we think, feel, and how we behave.

Give me a call. I’m always happy to have a conversation with you.

Posted in Axtell


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"For years I struggled with my life. Now my troubles are few and my life is taking off in the right direction. It's been easy with your hypno-guidance. Thank You." Franklin (Denver CO)*

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